The DStv Rewards campaign continues to transform lives of DStv customers. The latest celebrant and winner of the massive prize money is Duncan Aturinda, General Manager of African Queen Limited a distribution company. He is the 8th winner in the campaign that was launched in February 2013 aimed at appreciating customer loyalty and support. Customers who remain connected from February 5th until April 10th   2013 enter a draw and one customer wins UGX 13,500,000 million per week. 

Aturinda said “I was in shock; I have never won anything in my life. When I got the information I had won 13.5 million I couldn’t believe it but I am so grateful to DStv for this cash prize. I intend to use part of the money towards the construction of my house”. 

The trend continues for DStv customers to win USD 5 000 in cash for simply staying connected to DStv’s exciting world of sport, movies, music, news, kids, documentary and lifestyle entertainment week on week in the eight week campaign.  MultiChoice Africa has also announced that all its DStv subscribers in Uganda are eligible to win cash prizes, regardless of the bouquet they subscribe to. 

MultiChoice Uganda Public Relations Manager Tina Wamala says that this has been an incredible campaign that has demonstrated the brands appreciation for customer support. We look forward to rewarding more winners in this campaign as we draw nearer to the conclusion of the campaign. 

“We decided to consolidate all our subscriber loyalty competitions and initiatives into one portfolio called DStv Rewards, as a result of demonstrating our sincere gratitude for all the customers who have embraced our campaign and more specifically our world class product DStv. The entertainment and gratitude never stops with DStv.”

She continues, “With the exciting game show THE MONEY DROP currently on AfricaMagic, we decided that the time was right for significant cash give-away. So you can watch people win on TV and you can win at home! We definitely intend for DStv Rewards to become a major part of our brand’s overall identity in future. DStv Rewards may include cash prizes, trip give-aways, luxury gifting, channel promotions and more. And we will move between markets so while a country may not be included in one promotion, it will be included in others.”

But that’s not all… winners walking away with cash prizes will be filmed for inserts that will be screened during the hit game show THE MONEY DROP on AfricaMagic and AfricaMagic Entertainment. So not only could you win, but you could also be on TV!

In addition, DStv audiences can win a full year’s subscription to their current bouquet, just by watching their favourite shows.  Tune in and when you see a blue DStv Rewards Box pop up on screen, make sure you SMS/TEXT the competition hotline (details onscreen and at www.dstv.com) with your name. It’s that easy to win!

 DStv has also confirmed that there will definitely be winners from Uganda because it will be drawing winners from all its key markets. One word of advice – make sure your contact details are updated on your DStv account so that if you win, you will get the good news quickly.

The latest initiatives come just a few short months after DStv launched its attention-grabbing 10% discount campaign, also part of the DStv Rewards initiative, which knocks 10% off the subscription price for those consumers who pay on time and who enjoy unbroken service.  So make sure you pay before you are disconnected and you will earn this discount. With 2013 getting off to a fantastic start for DStv subscribers, the question is…what would you do with your cash winnings?