Telecom Operators on Facebook: MTN Uganda Still Most Popular

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Telecoms operating with in Uganda have continued to accelerate their activities on Facebook as means to allure more subscribers and fans.

The increased activity comes at the back of ever growing internet and particularly Facebook usage.

Facebook has in the last one year become one of the main advertising platforms for brands in Uganda thanks to its interactive and immediate feedback it generates about any campaign.

Today, more than 537,000 Ugandans are using Facebook, a number that will continue to grow as internet becomes more reliable, affordable and accessible. Altogether, Uganda has about 5 million internet users.

By February 18, 2013, MTN Uganda continued to be the most popular telecom on Facebook in both total fans and local fans numbers.  MTN Uganda official page on Facebook had 89,388 likes altogether. Of these, 63,664 were local fans (fans with in Uganda).

Airtel Uganda followed with 51,838 likes. However, of these, only 12,650 fans were local fans.

Here is the full list of all telecoms and their fans trends as of 18th February.

 

Telecom

Total Fans

Local Fans

Talking about Us

Most Popular City

MTN Uganda

89,388

63,664

16,719

Kampala, Uganda

Airtel Uganda

51,838

12,650

34,012

Bogotá, Cundinamarca, Colombia

Orange Uganda

41,911 

27,315

6,030

Kampala, Uganda

Warid Uganda

23,885 

17,061

7,761

Kampala, Uganda

Uganda Telecom

6,319 

5,406

470

Kampala, Uganda

Smile Telecom

4,702 

Not available

578

Kampala, Uganda

 

Note: This analysis only considered telecoms with voice and VAS services that have been operational for more than one year. 

 

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