Huawei’s new LTE Smartphone delivers stand-out design, unparalleled camera experience, access to ultra-fast connectivity and superb battery performance.
Huawei, a leading global information and communications technology (ICT) solutions provider, today officially unveiled its latest Smartphone the Ascend P7 in Uganda.
The new 4G LTE-enabled Smartphone redefines Smartphone excellence with top-notch features, ultra-fast connectivity, and easier navigation in a beautifully crafted design that places it in a class of its own. With a 5-inch full high definition display, industry-leading 8MP front-facing and 13MP rear-facing cameras, and the latest intuitive Emotion UI 2.3, Huawei Ascend P7 will make it Possible for people to express excellence with edge, anytime, anywhere.
‘Huawei Technologies is committed to creating maximum value for its customers by providing competitive solutions and the best products and services; this shall only be possible by your continuous support’, urges Mr. Radoslaw Kedzia the Managing director of Huawei Uganda.
Huawei Ascend P7 provides an edge with enhanced strength and durability against everyday use with Corning® Gorilla® Glass 3 front and rear covers. It stands out from the crowd with a sleek, sophisticated metallic appearance created by a seven-layered rear surface treatment with a refined “spin effect” micro-pattern design.
For intense visual clarity when viewing multimedia, Ascend P7 has a 5-inch FHD touch screen display with 1920 x 1080 resolution, 445ppi and 16:9 aspect ratio. To suit any style, Ascend P7 is available in a range of fashionable colors including black, white, and pink.
Redefining camera experience
Huawei Ascend P7 gives users an edge in low-light settings with Sony’s 4th generation BSI sensor, Image Signal Processer (ISP), IMAGE Smart 2.0 software and f/2.0 aperture on its 13MP 5P non-spherical lens rear-facing camera to create unparalleled clear, rich pictures at night or indoors.
To capture spontaneous moments before they are gone, Huawei Ascend P7’s unique Ultra Snapshot function enables the user to be camera-ready 1.2 seconds after double-clicking the down volume button intuitively while in locked mode, instead of spending time trying to unlock the screen.
Take better selfies or the ultimate group selfie — a groufie” — with the leading 8MP 5P non-spherical lens front-facing camera that comes with a panorama function for panoramic selfie shooting, and 10 level auto-facial enhancement in beauty mode. Users can also take a selfie video with the 1080p HD video playback. Huawei Ascend P7 ensures picture-perfect moments every time with the innovative built-in mirror function and selfie preview window.
Add an extra dimension to photos with the “Voice Photo” function which takes photos accompanied by 10-second audio clips for users to upload photos with special audio expressions on a variety of social media platforms.
In addition to camera improvements, Huawei’s proprietary Image Signal Processor (ISP) allows the Smartphone to control a whole range of functions that mimic those found in professional digital SLRs, including autofocus, white balance, and noise reduction, for beautifully-optimized photos under any conditions. Users can also select the focus and exposure metering function with just one touch so the preferred focus and exposure position can be set to maximize image precision.
Redefining connectivity and battery performance
For people seeking even faster and seamless connectivity, Huawei Ascend P7 enables unlimited media viewing with ultra-fast 4G LTE speed and Huawei’s unique dual antenna design to improve signal reception. Ascend P7 also uses smart network switching technology that stabilizes the connection even during weak signal reception to minimize battery drainage.
Enjoy long-lasting continuous media viewing and data sharing thanks to the robust 2500 mAh lithium polymer battery and proprietary battery saving technology. In addition, the power saving management function enables users to save battery by switching off any applications running in the background that are consuming unnecessary power.
The super power-saving mode enables Ascend P7 to adopt the most suitable use of power when it is running on less than 10 percent of the total battery. When enabled, the screen will dim and only the basic functions of the phone will remain activated, including voice calls and the contact page. It will also stretch the remaining 10 percent of battery power to last 24 hours on standby.
Redefining user experience
Huawei Ascend P7 gives Smartphone newbies the edge of an expert with the latest version of the intuitive, easy-to-use interface, Emotion UI 2.3, providing customizable lock and home screens, with two enhanced UIs for effortless navigation. Easily personalize the Smartphone management software, including a harassment filter, permission manager, network and notification management, and power saving modes.
About Huawei Consumer Business Group
As at the end of 2013, Huawei’s products and services are deployed in over 170 countries, serving more than one third of the world’s population. Huawei ranked third in global Smartphone shipments in 2013. Huawei has also established more than 16 R&D centers around the world in countries such as the United States, Germany, Sweden, Russia, India, and China. One of Huawei’s three business groups, Huawei Consumer Business Group (BG) provides a range of products including mobile phones, mobile broadband (MBB) devices, home devices and cloud services. With more than 20 years of rich business expertise in the information and communications technology (ICT) sector, an extensive global network, vast global business operations and partners, Huawei Consumer BG is dedicated to bringing the latest technology to consumers, offering a world of possibilities and creating extraordinary experiences for people everywhere.
For more information, visit Huawei Consumer BG online: consumer.huawei.com/en/
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