40 lucky Ugandans will get the chance to experience the true Brazilian treat, epitomized by its Samba culture.
The 40 are the lucky winners of an all-expense paid trip to Brazil courtesy of Uganda Breweries Limited’s (UBL) ongoing Sip Sip Samba promotion.
To win, consumers have to buy a bottle of any of the four brands; Tusker Lager, Guinness, Tusker Malt and Bell Lager, check under the crown for a five-digit code then send an SMS with the code to 6050 for the chance to enter a weekly draw. The more codes one sends, the higher their chances of winning.
So far, over 30 Ugandans who include house wives, businessmen, distributors and stockists have won air tickets to Brazil and many others have won cash and other prizes in the promotion.
According to Mark Mugisha, UBL’s Marketing Manager, the winners of the trip fly out on July 7 2014, arriving in the Brazilian city of São Pauloon July 9, 2014. The city is Brazil’s largest in the southern hemisphere, the largest city of the Americas, and the world’s seventh largest city by population.
Mugisha said, “The participation has so far exceeded our expectations. As we head into the final phases of the draws, we urge our consumers to continue participating and send those codes because there are still lots of prizes to be won. There are a few slots left for the trip to Brazil, there is instant cash, airtime and other memorabilia.”
Brazil is by far the World’s cultural hub and is famous for its Carnivals where for one whole week, the streets are engrossed in larger- than- life floats, exhilarating music, and provocative people. Beautiful samba dancers are dressed scantily clad with sparkling beads, sequins, jewels, and glitter as well as, gorgeous drummers whose faces and bodies wear vibrant paint designs.
Brazil is the world’s sixth-largest economy with Rio de Janeiro named among the top 20 holiday destinations of 2013. The winners will have the chance to experience soft, sandy and expansive beaches lined with palm trees, lush greenery and flaming hibiscus as well as sample traditional foods and get immersed into the Brazilian culture while away in this South American haven.
Mugisha further revealed that, “The campaign will not only offer the most amazing prize of experiencing Brazil, it will also seek to reward those who will be here at home. There will be lots of prizes like free beer, instant cash via mobile money. So for you out there, just send continue participating in the promotion.”
The draws are carried out every Monday at 8:35pm on NTV Uganda to pick the winners of the cash award prize of UGX 100, 000 and tickets to Brazil.