#40Days40Fintechs: Lusuku Online links farmers to buyers

181
665

By Our writer

Many small farmers in Uganda usually sell their produce at giveaway prices as middlemen often exploit them by offering low prices even when the prevailing market prices are higher.

This mainly happens because of lack of market information. However, this could soon be history, if all farmers adopt online technologies that seek to connect them to buyers.

One of such online platforms is Lusuku Online www.lusuku.ug, a fresh produce e-Market platform that gives farmers direct connection with buyers.

Lusuku, which in English means garden, seeks to empower local farmers and producers through connecting them to a vast pool of buyers they would not have accessed easily.

According to Medhi Matovu, the founder and chief executive officer Lusuku Online, digital visibility offers transparency of market prices which encourages proper planning and healthy competition that benefits both the buyers and sellers.

“Using our agile web application, we avail fresh products to customers delivered to and at their convenience at very competitive prices, for both bulk and small orders using our secure online payment option of Mobile Money or cash at delivery,” Matovu said.

He noted that majority of its clients are small-scale women farmers, given that most farmers in Uganda are women, who now concentrate on farming while Lusuku secures market for their produce.

“We told them to concentrate on the farming and we focus on getting for them market. We give them guarantee that we shall get them a ready market,” he said.

Lusuku Online is one of the FinTechs participating in the 40-days-40-FinTechs initiatives organised by HiPipo under its Include EveryOne programme, in partnership with Crosslake Tech, ModusBox and Mojaloop.

The initiative seeks to enable FinTechs to innovate solutions that facilitate cross-network financial transactions at minimal risks to enhance access to financial services.

Running for 40 days, the project will see the participating 40 FinTechs acquire interoperable development skills to improve access to financial services, using the Mojaloop open source software.

Matovu applauded HiPipo for the 40-days-40-FinTechs project, saying it is in line with their effort of deepening financial inclusion.

“We have heard about interoperability with Mojaloop and we will see how it can fit our case,” Matovu said.

The HiPipo CEO Innocent Kawooya said that the current circumstances brought by COVID-19 require that there is one functional network to ensure efficient and uninterrupted supply.

“We need an effective marketing, distribution and payment network. A platform like Lusuku is prime because it is linking farmers to a direct market. We all wish to have fresh products delivered at home from the garden; Lusuku is doing that. But importantly, it is ensuring that farmers get good earnings from their harvests,” he said.

Kawooya said that creating a solution for farmers is noble given that Uganda is an agro-based country.

“Agriculture is our backbone; it is thus important that Lusuku works on interlinks and integrations with other platforms – cards and mobile money among others. HiPipo pledges to give Lusuku unlimited publicity,” he noted.

181 COMMENTS

  1. I have been surfing online more than three hours these days, but
    I by no means found any attention-grabbing article like yours.
    It’s lovely worth sufficient for me. In my opinion, if all
    site owners and bloggers made excellent content as you probably did,
    the net will be a lot more useful than ever before.
    asmr 0mniartist

  2. It’s appropriate time to make some plans for the future and it is time to be happy.
    I’ve read this post and if I could I wish to suggest you few interesting things or advice.
    Perhaps you can write next articles referring to this article.
    I desire to read more things about it! 0mniartist asmr

  3. After checking out a handful of the articles on your site, I seriously appreciate your way of writing
    a blog. I book-marked it to my bookmark site
    list and will be checking back soon. Please visit
    my web site too and tell me your opinion. 0mniartist asmr

  4. hello!,I love your writing very much! percentage we keep up a correspondence extra about your article on AOL?
    I need an expert on this space to unravel my problem. May be that is you!
    Looking ahead to look you. asmr 0mniartist

  5. Ahaa, its good discussion on the topic of this piece of writing at this place at this webpage, I have read
    all that, so now me also commenting at this place.

  6. Hi would you mind stating which blog platform you’re working with?

    I’m looking to start my own blog soon but I’m having a hard time selecting
    between BlogEngine/Wordpress/B2evolution and Drupal.
    The reason I ask is because your layout seems different then most blogs and I’m
    looking for something unique. P.S Sorry for being off-topic but I had to ask!

  7. I know this site offers quality depending articles or reviews and additional stuff, is
    there any other web site which presents such data in quality?

  8. When someone writes an paragraph he/she keeps the idea of a user
    in his/her mind that how a user can be aware of it. Therefore that’s why this paragraph is perfect.

    Thanks!

  9. constantly i used to read smaller articles which also clear
    their motive, and that is also happening with this article which I am reading at
    this time.

  10. Heya i am for the first time here. I found this board and I find
    It truly useful & it helped me out much. I am hoping to offer one
    thing again and aid others such as you helped me.

  11. My brother suggested I might like this web site. He was once totally
    right. This put up truly made my day. You cann’t consider
    just how a lot time I had spent for this information! Thanks!

LEAVE A REPLY

Please enter your comment!
Please enter your name here