Unilever Uganda Limited has today officially announced the winners of the “Blue Band Schools’ Puzzle Challenge”. Making the announcement today was the Minister of State for Primary education Hon. Bataringayawho lauded the efforts by Unilever and Blueband of enriching children’s and parent’s knowledge on proper nutrition which is essential for healthier families.
The objective of the Blue Band’s puzzle challenge campaign was to educate consumers and children on optimal nutrition, as well as the importance of spreading Blue Band on every slice of bread as it contains fats and vitamins that kids need to grow.
A unique 500 piece puzzle entirely devoted to nutrition was distributed to over 700 schools countrywide. Schools competed to complete the highest number of puzzles through their students collecting puzzle tokens which were made available under the label lid of special promotional packs of Blue Band for parents to purchase. Each child was also issued with an information booklet with the brand’s call to action and nutritional information.
Speaking at the grand finale Country ManagerPeter Muchiri said: “We wanted to get primary school students to learn about nutrition issues in an engaging and fun way and to learn from each other. The challenge was developed to make learning an interactive and enjoyable experience for students utilizing the puzzle as a way for students to talk to other students, their parents, and teachers about proper nutrition and continue the dialogue about healthy eating.”
In his remarks, the Minister of State for Primary education Hon. Bataringaya commended Unilever for its efforts to raise awareness about nutrition and in engaging parents and youth to take an interest in their health and education saying: “We must engage students in the process and give them the knowledge and experiences to make their own healthy choices.”
The campaign was also championed by celebrity mom and radio personality Keturah Kamugasawho added: “The importance of teaching our children and giving them energy cannot be understated, in terms of both the quality of what they eat and nutrition level. I am happy to see Blue Band engage with parents, students and schools in such an imaginative way.”
The National Grand Prize of a 37- seater school bus was awarded to KitantePriamry School in Kampala. This is a government aided school in Kampala City and emerged as the best school country wide having a total of 29900 tokens.
The grand student prize for the top 2 students nationally went to Kakoza Hilary from Kitante primary school with 20392 tokens and AseaRamandan from Future Foundation primary school with 14264 tokens collected winning a fantastic all expenses paid trip to the world famous Disneyland in California.
In addition, the national campaign awarded the top 3 schools per region that have the highest number of completed puzzles by supporting a school project.
1. 1stPrize – School project worth 9M UGS:
· Central-City Parents Primary School
· North- Future Foundation Primary School
· East-Lifeway Primary School
· West- Mbarara Municipal Primary School
2. 2ndPrize – School project worth 6M UGS:
· Central- Kampala Parents Primary School
· North- V.H Public School
· East- Dawn Primary School
· West-Homecare Preparatory School
3. 3rd Prize – School project worth 3M UGS:
· Central- Mirembe Junior Primary School
· North- Pece Primary School
· East- Victoria Nile Primary School
· West- St. Jude Primary School
Encouraging participation the top 3 kids per region whobring in the highest number of puzzle tokens to their schools will receive a voucher put towards their school fees.
1. 1stPrize – School Fees Voucher worth 900,000 UGS
· Central- Zalwango Melody
· North-Apili Rachel
· East-Ulolo Gideon
· West- Winnie Cynthia
2. 2ndPrize – Schools Fees Voucher worth 600,000 UGS
· Central- StanoRino
· East-Sooma Mercy
· West- MushabeHanning
3. 3rd Prize – School Fees Voucher worth 300,000 UGS:
· Central-Muhumuza Arnold
· North- Primer Vivian Daphne
· East-Nadiah Mohamed
· West- Asiimwe Mercy
The best teacher champions for the campaign per region will also be rewarded for their efforts.
1. 1st Prize – 1M UGS:
· Central- Mathew Ekabu
· East- Obusa Bill Ivan
· West- Okello vigil
· North- Abdul RazakJuma
2. 2nd Prize – 800,000 UGS
· Central- Kalyemenya David
· West-Atwiine John
· North- Keneth
3. 3rd Prize – 500,000 UGS:
· Central- Agaba Vincent
· West-Tumwiine Joseph
· North- Aciro Christine Olanya
Unilever will continue to advocate for the nutrition and education agenda through their Blueband brand across the country with new and innovative promotions