MultiChoice launches New Uganda HQ and celebrates 20 years of operations



MultiChoice Uganda the country’s leading video entertainment provider, officially launched its new corporate headquarters and customer care center in Kololo, in a ceremony that doubled as their 20 anniversary celebration, officiated by the Prime Minister of Uganda Hon Dr. Ruhakana Rugunda.

The new HQ which was constructed over the last 12 months includes offices for key management staff, an expanded call center and an ultra-modern customer care office with dedicated parking for over 30 cars.  

Speaking at the anniversary celebration MultiChoice Uganda’s General Manager Charles Hamya stated, “This is a fantastic achievement and the culmination of twenty years of hard work, innovation and investment. Over the last 20 years MultiChoice has become the number one video entertainment provider in the country and the first to build a permanent home, combining a state of the art work place for our staff with a world class customer care environment for our subscribers”.

He added “our new Headquarters is a tangible demonstration of our long term commitment to the Ugandan market which began with our launch of Uganda’s first pay television service at a time when most experts claimed that the Ugandan television market was too small and not yet ready to handle quality pay television services. Today twenty years later as a result of our subscribers’ loyalty and support we have managed to prove the experts wrong, the Ugandan television industry has grown incredibly both in terms of numbers and reach.”   

The new MultiChoice customer center is a purpose built facility designed with the customer as the key focus. The main service hall which is manned by more than ten service agents is a lot more spacious and equipped with state of the art technology including self-help computerized touch points that will ensure long queues are a thing of the past. In addition it has a dedicated demo lounge area that allows one on one interaction with service agents. “This ensures that by the time a subscriber decides to purchase one of our products he or she is fully conversant with how the new technology works from day one,” Charles stated.

Giving a speech during the celebration the Regional Director MultiChoice East Africa Mr. Stephen Isaboke said “Opening this office is an exciting development for us as a regional hub because it marks the completion of the first phase of a strategic initiative started by the group that will see us open similar office facilities in each of the regional capitals. Our objective is to take our service delivery to the next level, consolidate our core services under one roof in each territory and make use of communications technologies to provide an increasingly personalized interface with our clients”.

He continued “this development will not only allow us to improve our operational efficiencies, it will also allow us to free up resources and focus our energies towards improving quality and extending the reach of our Digital Terrestrial Network”. He called for PPP’s to be used as a means of eliminating the rural urban digital divide and increase digital penetration.

Congratulating MultiChoice for achieving this milestone and responding to the Regional Director’s call, the Prime Minister congratulated MultiChoice for their longevity and commitment to the Ugandan Market. “Not many companies in Uganda celebrate this type of longevity because they often fail to see the big picture and are overtaken by events. MultiChoice is evidently not just an investor, but an innovator, and the perfect example of how International investors should partner with Ugandan entrepreneurs to produce a world class product, which we can genuinely call our own”.

Recounting the journey of the company over the last 20 years the Chairman of MultiChoice Uganda Mr. Steven Musoke said “from our humble beginnings on Bombo road, to Buganda road which most of you are familiar with, to this state of the art edifice next to me, MultiChoice as a company has always been pushing the technological and customer care boundaries in a bid to ensure our subscribers have the very best television experience possible at par with the very best in the world, this is the reason why MultiChoice is number one in Uganda and across the continent.