The year 2013 has been a great one for MultiChoice Africa which saw fantastic new channels launched on both its broadcasting platforms, great consumer campaigns and the introduction of innovative new technology aimed at enhancing the overall television experience.
DStv subscribers got a lot more choice with introduction of a variety of new channels across a range of genres. Over the last 12 months MultiChoice launched a total of 13 channels on DStv including three M-Net Series Channels, M-Net Movies Zone, Fox, Ebony Life, Telemundo, Hip TV, Spice TV, CBS Action, CBS Drama, JimJam and MGM. One of the channels that took audiences by storm is Africa’s first dedicated telenovela channel, Telemundo, its content has proven to be a very big hit with DStv subscribers right across the continent.
GOtv marked its second successful year on the market, and has managed to consolidate its position as Uganda’s leading DTT Pay-tv brand, providing families with a fantastic selection of channels from sports, drama, movies, news, documentaries, kiddies shows and music at a price everyone can afford” said Mr. Charles Hamya the General Manager MultiChoice Uganda during the end of year media party. He continued this year “we expanded our GOtv signal footprint significantly to cover all the five regions of the country, Ugandans can now enjoy GOtv services in Lira, Gulu, Mbarara, Fort Portal, Masaka, Mbale and Iganga as well as our earlier sites in Kampala and Entebbe”.
“As a business born and bred on the continent, celebrating Africa is a key priority. In partnership with Africa Magic, MultiChoice Africa launched the inaugural annual Africa Magic Viewers’ Choice Awards in March 2013. The awards recognize and reward excellence in African film and television stated Mr. Hamya.
The pay-tv operator announced another innovative milestone with the launch of its next-generation PVR decoder – the DStv Explora. The Explora is the most modern decoder ever produced and comes with 2 Terabyte hard drive of four times the current storage capacity this allows subscribers to record up to 220 hours of HD television in addition to downloading 20 movies in Box Office and 60 hours of Series Catch Up content. The Explora represents an exciting new era for digital television allowing subscribers to completely personalize their DStv viewing experience.
In closing Mr. Hamya thanked Ugandan subscribers for the incredible support in 2013 which has been the best year so far for the company in Uganda, he promised that MultiChoice would continue to invest and innovate in order to provide MultiChoice viewers so much more in 2014.